Go HEels Valentine’s Day Campaign
This was a graphics and social campaign I created from scratch for UNC’s Athletic Department.
Previous Year:
For the previous year, I created an illustrated graphic for the holiday. It was a tighter timeline. So, this was done in about a week. This year, I knew I had a lot more time to be creative.
Inspiration:
I was inspired by these meme valentines that were very popular when I was in high school. I wanted to merge them with the UNC Brand
Final Product:
I created over 60 valentines which included at least two for the varsity teams, some club sports, and our mascots. Rameses, our main mascot, handed a few of them out around campus as an additional social media post.